News
The Upside of 'Unsubscribes'
Proximity Marketing president, Mark Priebe, shares his positive insight on email optouts in the June 24th issue of BtoB's Email Marketer Insight.
89% of retailers cited email as the most mentioned successful marketing
tactic overall.
- Forrester Research and Shop.org "Retailing Online 2009:
Marketing Report" 2009
If email was a country, its 1.4 billion users would make it the largest
in the world. Bigger than China, bigger than the populations of the USA
and European Union combined.
- Email Marketing Reports (2009)
Discover better list growth by tweaking and testing your sign-up forms.
Articles
3
Reasons Why Every Company Should Be Sending Enewsletters
Enewsletters do much more than provide content. They strengthen brand loyalty, start customer conversations and generate leads.
5 Things to Avoid Getting Burned By in Your Emarketing Campaigns
Learn how to avoid these 5 common email message mistakes.
Ask Yourself These Questions for Better Email Marketing Results
Use these questions to move your great e-marketing concepts from the whiteboard to the inbox.
Morning Cup Newsletter Archive
3 Benefits to Cleaning Your List: January 2010
Think "quality" not "quantity" when it comes to your subscriber list.
Tune into Your Customers, and Grow Business: February 2010
Get better results by testing your email frequency and day-to-send.
Get Viral. The email and social pandemic. : March 2010
Maximize your message reach, and grow your list with the one-two punch of email and social marketing.
Preview Pane: your email appetizer : April 2010
Our email designers share a few of their tips for achieving preview pane harmony.
Arriving In Style: May 2010
Learn how the right Landing Page and Microsite design can generate interest, leads and revenue.
Diet HTML: deliciously effective : August 2010
Learn when, and when not, to put your HTML email messages on a diet.
Football Season's Greetings & Happy Back-to-School: September 2010
A few ideas to jump start your holiday email marketing.
Don't just rent & blast. Generate Leads: June 2011
Get a better ROI from your email lists with our lead generation program.
It's only relevant if it arrives: August 2011
Take our 5 question deliverability quiz and discover some lesser known reasons why email messages are flagged as SPAM.
Smart Email Design Matters: August 2011
Discover a few email design blunders that can get you blocked.
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