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Outdated or incomplete customer lists can ruin the most brilliant direct marketing campaigns. At Proximity Marketing, we know that your success begins, and continues, with current, accurate and well-maintained data. And whether you need a partner to manage and update your lists, create lead generation tools to add to your list, or develop data collection forms to append and strengthen you lists, the Proximity Marketing data services team has you covered.


Lead Generation

What is a prospects call-to-action in your current sales and marketing promotions? If it is just a phone number and email address – you're losing valuable leads. Proximity Marketing can integrate lead generation forms with all your online marketing tools – including your website, microsites and landing pages, email and social network programs. We will help you track the source of leads, quantify and qualify prospects by capturing purchasing information, and accelerate your sales cycle with triggered email alerts.


Surveys

You already know the value of surveying your customers and prospects. Gathering feedback from this audience allows you to up-sell, cross-promote, improve your sales and marketing efforts and possibly discover new revenue generating opportunities. The Proximity Marketing team not only recognizes the value of surveys, but has mastered the strategies for maximizing the interaction and boosting response. Our online surveys are professionally designed, dynamic, flexible and reusable, and include detailed analysis with real-time tabulations. Whether we connect an ongoing survey with your triggered customer messages or plan a survey schedule – Proximity Marketing is your solution.


Event Registration

Looking to boost event attendance? Proximity Marketing's flexible data collection capabilities can fit any event structure and make registration a breeze for attendees. Need the ability to register multiple attendees at once, collect payment information, up-sell sponsorships and send a triggered email to attendees with event details? Our custom forms can accommodate any scenario.


Data Hygiene/Analysis

Overwhelmed by years of customer purchasing history and unsure just how to maximize the information? Let the Proximity Marketing data team do it all for you.

By analyzing the purchasing behavior of your current customer list, we can pinpoint new sales opportunities and create targeted, segmented lists for promotions. We can manage a data hygiene program that will automatically remove bounced or inactive customers from your list – maximizing your delivery and response rates, and keeping your sending reputation squeaky clean. And that's just a sample of the magic our data experts can perform.


Directories

Complex. Frustrating. Resource draining. Does this describe your directory update process? Proximity Marketing's integrated email, fax and web-based tools help relieve the complexity of the update process by giving you flexible, cost-effective tools that work with your existing data systems. Your directory development process will be easier, faster, more accurate and produce more revenue with Proximity Marketing's team of data, design and production experts.

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